What is TIkTok Shop?

Louie Adedeji
min Read
Key Takeways

Follow our steps to gain quick access to the TikTok shop

You will see shoppable videos and Live Streams  across your fyp!

Allows Creators and business another avenue to sell their products in the most creative ways

TikTok now has an e-commerce service. It allows merchants and creators to exhibit and sell things for the TikTok community to discover and purchase from within the app.

Why Brands should use  TikTok Shop?

TikTok US will have 33 million buyers this year, having rocketed from 3.5 million buyers in 2023.

Brands should be utilising this growing social commerce space. It allows your consumers to seamlessly acquire your product from their app.

What does TikTok shop Give you?

According to the official TikTok website: TikTok Shop will now deliver shoppable videos and LIVE streams to For You Page (FYP) feeds across the country, as well as provide brands, merchants, and artists with the capabilities to sell directly through shoppable content on the TikTok app.

How Does TikTok Shop help Creators?

It gives creators another way to increase their community base and sell products they love whilst opening extra streams of revenue.

3 Ways to sell on TikTok Shop

Live shopping:
Your consumers can watch interactive Live streams where they can browse on the shopping basket icon or click on pinned products.

Shoppable Videos:
Buyers can watch creative videos where they have th eoption to press the product link and basket icon.

Product Showcase:
Within the app, consumers can shop directly from a brand or creator on the product showcase.

Yoke Says🤓

want UGC Content for shoppable videos for TikTok shop?

Check out Yoke Studios.

We have over 5+ years in the game!

we have drove 15m+ user acquired for our partners!

We have created over 20,000 pieces of creative through our network of over 4,000 creators!

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