CASE STUDY

Objective

Help Plarium to reach a new audience through TikTok Influencers in a creative and engaging way for their title Raid: Shadow Legends.

Execution

We wanted to emphasise the variety of champions in the game as well as the choice given to the player to pick their favourite champion in the TikTok campaign through the bespoke hashtag #ChooseYourChampion.

Views
2,600,000+
Likes
400,000+
Duration
5 Days

Plarium

Plarium

Objective

Help Plarium to reach a new audience through TikTok Influencers in a creative and engaging way for their title Raid: Shadow Legends.

Execution

We wanted to emphasise the variety of champions in the game as well as the choice given to the player to pick their favourite champion in the TikTok campaign through the bespoke hashtag #ChooseYourChampion.

Views
2,600,000+
Likes
400,000+
Duration
5 Days

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